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The artist gives £25,000 cash award to small music venues

Sam Fender holding the award in his hometown
The musician won the Mercury Prize in October in his hometown

The star has handed over the complete sum of his £25,000 award prize money to the trust for venues, which operates to save the UK's independent concert spaces.

He was presented with the cheque on mid-October as his new release People Watching was named the best record of the previous year.

The musician has opted to give the cash to the MVT, in appreciation of the vital role small stages played in his initial steps.

"I couldn't be pursuing this success if it hadn't been for all the gigs I played around the region, and beyond, when I was starting out," said the artist. "These venues are legendary, but they are in difficulty."

Since the start of 2023, over 150 of these venues have shut down – approximately 16 percent of the entire UK sector.

In the last year, top acts such as Pulp, Coldplay, Katy Perry and Ed Sheeran have all supported the Music Venues Trust in its attempts to help venues survive, by adding a minor surcharge to their ticket prices, which supports local stages.

He also took part, collecting in excess of £100,000 on his live tour to assist numerous small stages across the UK.

The donation supported locations that were facing potential shutdown due to difficulties arising from floods, blazes and bereavements, as well as regulatory hurdles, legal disputes and sound issues.

Additional spaces were granted funding support in upgrading infrastructure and technical equipment that directly benefitted artists and concertgoers.

"The idea that funds from concerts in major spaces supports the local stages, where it begins for musicians like me, is just sensible," the star has stated.

Pulp members performing
The group are one example who gave their award winnings to charity

Fender is not the first artist to give his award funds to charitable organizations.

When they won the trophy in 1996 for their record their work, lead singer Jarvis Cocker declared that the band would contribute their cash to the non-profit War Child.

During 2002, artist the artist split her bounty across several organizations, such as the NSPCC and a charity for Sickle Cell.

"I also contributed a £1,000 to my local community centre, to their gymnastics class, because I did gymnastics when I was growing up and they lacked new equipment," she explained to the media.

In recent years, they gave their winnings to the community center that supported their band, in addition to other independent music bodies.

Additionally the 1994 recipients M People gave their award to a MS organization after a close contact was found to have the illness.

"Winning was ample," stated singer Small. "The prize was the extra but we could do without the extra, because we had the cake. So our victory touched somebody else's life."

Recently, the Music Venues Trust shared it had protected a couple of grassroots venues in that region, by placing them under community ownership.

The first in the city and The Croft in Bristol were bought under the Own Our Venues scheme, which is funded by a national body and enthusiasts who acquire "shares" in the venues.

HM
The writer

Hayden Moore

A seasoned IT consultant with over 15 years of experience in digital transformation and cloud solutions, passionate about helping UK businesses thrive through technology.

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